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X-IO Technologies boosts offer to storage channel

Claims better profitability for channel through monitoring street prices

Storage vendor X-IO Technologies has a new partner scheme, called the eXcellence Partner Program, aims to help channels differentiate their storage line of business. X-IO channel partners can offer their customers adaptive and highly-differentiated enterprise storage solutions, it says. X-IO’s commitment is now 100 per cent channel-enabled, driving all new business through its partner network.


“The channel is the growth engine for X-IO and the eXcellence Partner Program drives partner success by offering vastly-superior profitability through true sales enablement without any ‘fine print’,” said Diamond Lauffin, chief of channel strategy for X-IO. “We’ve differentiated every component of our programme to make it easy for partners to quickly grow their businesses with storage solutions that offer significant technology advantages.”

X-IO offers self-healing disk, hybrid and all-flash storage solutions. Recently, X-IO added the iglu blaze SAN solution to its Intelligent Storage Element (ISE) portfolio. The iglu blaze aims to bridge software-defined storage and traditional storage architectures.

“The new X-IO eXcellence Partner Programme is designed to accelerate profitability through eliminating multiple partner levels and simplifying the registration process, while providing an industry defining, street-valued pricing model that is easy to use. It allows partners to protect both existing deals and new account activities allowing them to prospect new opportunities securely from development to deployment,” he says.

It offers 

● Opportunity exclusivity – partners can register an opportunity from the start of the sale campaign, allowing them to create a fully protected opportunity.

● Differentiated product strategy – X-IO’s ISE technology brings “significant improvements in performance, reliability and value, regardless of workload or capacity utilisation” it says.

● X-IO can provide partner profitability from day one with new tools including the “Correct Cost Club” that provides real-world pricing and margin protection based on user validated street values.