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Synaxon adds Data Direct to EGIS platform

Channel services specialist Synaxon UK has announced it’s adding of a full range of products available from UK-based print consumables distributor Data Direct to partners through its stock availability and pricing platform, EGIS.  

The partnership allows partners to gain access to current stock and full pricing details for over 40 distributors on EGIS, covering everything from toners and cartridges to IT infrastructure products.

EGIS is one of Synaxon UK’s four areas of activity. It has a distribution arm, managed services programme, and offers automated e-commerce services through which partners can access and offer their products via EGIS.

“Data Direct is another great signing for Synaxon UK and one that makes our proposition and our EGIS platform even more enticing and essential for print and office supplies resellers,” said Mike Barron (pictured), managing director of Synaxon UK. “Data Direct has an exceptional reputation and a superb back-room set-up, and as such, it’s an extremely good fit for Synaxon UK and its partners.”

Data Direct is a distributor for a whole range of brands, including Brother, Canon, Epson, HP, Panasonic, Ricoh and Xerox, among others. 

“Synaxon UK is also a great fit for Data Direct,” Patrick Winterbotham, managing director of Data Direct, added. “Through them we can reach out to more resellers in more markets and give more businesses the opportunity to experience our exceptional service and support.”