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New online channel event XaaS is based on selling outcomes

In the new disrupted world of 2020, IT is having to keep up with customers’ demands for results. With many major projects abandoned in favour of faster returns and rapid results, the new emphasis is on outcomes, and with point solutions fading in the market, channels are having to learn how to sell answers rather than technology. So a new event aims to look in detail at how the channel sells Everything-as-a-Service (XaaS).

The XaaS Summit to be held online in July will explore the latest trends in the growth of this exciting new market, the critical role the channel is playing in its development and the new opportunities being created. It includes SaaS, platform-as-a-service, infrastructure-as-a-service, building resilience, security as-a-service, unified comms as a service, hardware-as-a-service, and the use of cloud for AI, IOT management and delivery of knowledge online.

The first sponsors onboard in the first week after the news was made public are Exclusive Networks/Thales who will be presenting and have a virtual booth.

The event will take the form of two 2-hour interactive sessions. One will focus on one of the fastest growing sectors of XaaS - Security-as-a-Service - and the other, on Innovation and Expertise-as-a-Service, will explore the critical role that the channel plays in introducing new technologies such as artificial intelligence, IOT, Edge Computing and Digital Transformation.

Each session will explore the issues and opportunities channels, including service providers, security specialists, integrators and resellers currently face and will be based around a keynote presentation from an independent authority along with further interactive presentations and interviews with industry experts. They will also feature a moderated panel discussion responding to issues raised by the audience.

Registration is free-of-charge for qualifying delegates - i.e. director/senior management level representatives of ISVs, MSPs, Systems Integrators and Solution VARs. Register here

All registrations will be vetted and confirmed/rejected via email.

For more details contact Stephen Osborne at IT Europa

D: +44 (0) 1895 454 536    M: +44 (0) 7516 502 689    E: Stephen.Osborne@iteuropa.com