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Acquisitive Content+Cloud buys Microsoft UC specialist Sipcom

Content+Cloud is continuing to grow by acquisition, picking up Sipcom, a digital transformation specialist with collaboration and unified communication tools within the Microsoft ecosystem. It is particularly interesting since it gives the UK business a US area of coverage. 

Content+Cloud, which renamed itself from IT Lab will have annualised revenues, reaching £100m and a headcount of more than 775 professionals. 

Peter Sweetbaum (pictured), CEO, Content+Cloud, says: “Over the last five years we have brought together some of the most exciting businesses within the Microsoft technology ecosystem, expanding on our market leading cloud-native, Azure and Modern Workplace capabilities. Content+Cloud is one of the most certified Microsoft cloud specialists globally and the acquisition of Sipcom enables us to help our customers unlock even greater value across Microsoft’s three clouds”.

Peter spoke about his acquisition strategy at the Managed Services Summits in 2019 in London and Manchester 

UK-headquartered, but with global reach, Sipcom provides Content+Cloud with its first presence in the US, and the ability to deliver Microsoft Teams and other unified communications and collaboration services on a global basis.  The SipcomHALO Platform delivers a unified, secure, and resilient architecture managing users across three continents. Within Content+Cloud, Sipcom will be the unified communications and collaboration platform provider to Content+Cloud’s customers and continue to serve its growing channel partners seeking to scale their own voice and communications portfolios. 

Daniel Allen, CEO, Sipcom, commented: “Our close relationship with Microsoft, our track record of deploying services around the world, and our many accolades including inclusion in the 2020, Sunday Times Tech Track 100 are evidence of our commitment to excellence in delivering enterprise class communications and collaboration services. 

“Joining Content+Cloud is the next vital stage in realising our potential as the leading provider of enterprise voice and communication capabilities. Content+Cloud has a stellar reputation for implementing Microsoft technologies, helping their clients of all sizes to digitally transform and, through their Prosci® Adoption and Change management team, accelerate user adoption. These factors made the joining of our two companies not only desirable, but inevitable. Together we now have the platform, the people, and the support to rapidly accelerate our collective growth.”

Following the 2018 purchase of leading Microsoft 365 partner, Content and Code, and Azure specialist, Sol-Tec, in March last year, Sipcom is the latest in a series of acquisitions that deepen Content+Cloud’s proposition as a provider of the technologies and services that span Microsoft’s three clouds – Microsoft 365, Azure, and Dynamics 365.  These acquisitions were complemented by the acquisition of cyber security specialist, Perspective Risk in 2017 and SMB specialist Mirus IT in 2019, to build Content+Cloud’s capabilities across managed and Microsoft-focused professional services.