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  1. BMC steps up partner recruitment to address AI services demand

    ... in the evolving mainframe services market, but it wanted to push a “new BMC” at the event. Martyn Etherington, chief marketing officer at BMC, told Summit delegates: “We are a relevant, ...

    Antony Savvas - June 15, 2023

  2. Marketing push expected in business intelligence market

    The business intelligence (BI) software market is on pace to exceed $50bn by 2018, as ... growth. TBR expects all three to prioritize sales and marketing over research and development in the near term to take mindshare, ...

    lawrence - October 27, 2014