The European Technology Survey 2007

An overview
The European Technology Survey (ETech) 2007 provides a thorough analysis of all aspects of the European IT Market and the channels that serve it. The survey will be repeated each year to provide an annual benchmark for the state of the industry and represents essential reading for any manufacturer or service provider looking to compete in the European marketplace.

Report profile
ETech 2007 is a high-level survey based on input from senior executives within Europe’s leading IT organisations including: Manufacturers, Distributors, Corporate Resellers, Systems Integrators, ISVs and VARs. In addition to providing their views on the overall market, respondents will provide insight into the factors driving customer purchase decisions, the performance of the major vendors, technology and financial trends.

Benefits for subscribers
The ETech 2007 Survey is unique in providing a top-level analysis of the overall European market and the major countries and regions which form it, based on detailed feedback from senior executives from within the organisations driving the market and provides valuable insight into:

• the key technologies driving profit and growth
• the likely impact of economic forces on the IT market
• the issues driving customer purchase decisions
• financial and commercial trends
• channel perspectives on the strengths and weaknesses of IT vendors
• overall levels of business confidence

Who is the report aimed at?
ETech 2007 has been designed to provide important market intelligence capable of providing competitive advantage for:

• Hardware, Software and Service Vendors
• Distributors, Corporate Resellers and international VARs
• ISVs and Systems Integrators
• Management Consultants & Industry Analysts

Sponsorship opportunities
Survey sponsorship offers sponsors a unique opportunity to gain access to the views and opinions of top executives within Europe’s leading IT and channel organisations.
Sponsorship benefits include:

• advance copies of each report
• the opportunity to include one question within the questionnaire (results reported exclusively to sponsor*)
• inclusion within other relevant survey questions

* Question design subject to agreement with Research Director

Costs
The ETech 2007 Survey Report is available now and costs just £1950.
For further information and details of sponsorship opportunities please contact:

Alan Norman: Email: Alan Norman