VMworld: channel growing nicely despite Brexit

VMware's EMEA head says its European partnership strategy and the development of its evolving ecosystem has been unaffected by the ongoing uncertainty around Brexit.


VMware senior vice-president and general manager for EMEA Jean-Pierre Brulard was asked about the effects of Brexit on European business at this week's annual VMworld Europe conference in Barcelona, which attracted 10,000 delegates, including 3,000 partners.

Brulard said: “So far there has been no negative effect from Brexit in terms of business deals or partnerships.” As for the UK, Brulard added: “It's still a very important market for us and our intent to support it is there to see with our next planned investment around the VMware Cloud being located in London. UK firms continue to be at the leading edge of VMware investment.”

Globally, VMware says it has 33,000 partners with 95% of business being generated through the channel. As part of that effort, VMware now has 4,400 partners taking part in its VMware Cloud Provider Programme, which supports the vendor's jump towards hybrid cloud business, and which includes the likes of IBM, Virtustream, Atos, OVH, Fujitsu, Rackspace and CenturyLink.

Of VMware's expanding ecosystem, Peter McKay, co-CEO and president at cloud data availability firm Veeam (a VMware partner), said: “There used to be concerns around vendor lock-in with VMware and they knew they had to solve that. I know, I used to lead their Americas operation. As far as Veeam is concerned our relationship with VMware has never been better.”