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RapidMinder hires EMEA channel head

Predictive analytics specialist RapidMiner has announced it has appointed Marcus Adams as its new Head of Channels and Alliances for the EMEA region and the UK.

Predictive analytics specialist RapidMiner has announced it has appointed Marcus Adams as its new Head of Channels and Alliances for the EMEA region and the UK.

In his new roles Adams, who will be based in the UK, will be responsible for driving channel programme across the region and growing its channel partner, reseller and distributor base. This includes working closely with System Integrators and OEM partners who build on solutions on RapidMiner’ technology, it says.

Adams has over a decade of experience in channel and pre-sales roles in the UK. He joins from business intelligence specialist Qlik where he was the senior manager for global partner enablement. Prior to this, he worked in presales with consultancy Ciber, Source BioScience and was UK IS manger at Ecolab.

“Marcus comes to us with substantial front line partner enablement experience in our market sector and a proven track record of delivering and implementing successful partner programmes across multiple countries, essential skills and knowledge that will underpin our channel expansion across the EMEA region. The advanced analytics sector is one of the industry’s hottest growth markets, and RapidMiner is a recognised leader in this field,” says Ingo Mierswa, co-founder and CEO of RapidMiner.