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Nuvias named Pan-EMEA Distributor for Juniper Networks

Nuvias has emerged as the winner in a rationalisation of Juniper Networks EMEA distribution. With Avnet TS’s absorption into Tech Data, and existing distributors seeing geographies trimmed, there is room for a big distribution acceleration, says Nuvias’ CEO Paul Eccleston (below).

Nuvias will support Juniper’s continued growth plans for EMEA, particularly in the mid-to-high end enterprise market and will recruit an EMEA business manager to run the 50-strong dedicated team, he says.

Security is expected to be key part of the portfolio. “We are delighted to be working with Nuvias, whose strengths in value-added networking and security distribution perfectly complement our strategic focus and solutions portfolio,” says Kristian Kerr, head of channel, alliances & commercial, EMEA, Juniper Networks, who joined the vendor this month to run the planned expansion.

Paul Eccleston does not see any major overlap with existing vendors and says that the task is to grow existing partners and expand with new ones in the twenty countries Nuvias will cover.

Juniper Networks says it will continue to use Arrow, Tech Data, Westcon, Exclusive Networks plus other smaller in-country boutique distribution partners in addition to Nuvias.